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Unstereotype Alliance Turkey Marketing Communications Playbook is a tool aimed at providing practical advice on how brands and companies can combat stereotypes in their communications by showcasing "best in class" cases of Turkey National Chapter members, and catalyse the movement toward realistic and progressive portrayals of all people.
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This brief is a consolidation of some of the best practices introduced in 2020 across UN Women ECA offices on building a culture of experimentation. It showcases innovative approaches that can be further replicated across the region to provide solutions for promoting gender equality and women’s empowerment.